One of the most recognisable aspects of the twenty-first century is the arrival of technology. This revolution in technology has changed people's lives in a variety of ways. Traditional occupations such as accounting and law are being fundamentally redefined as industries increase their production capacities.
Physical space no longer defines a sector. Many businesses can now sell their goods and services online to customers they will never meet and in locations they will never travel in this kind of setting.This means that a company in America, for example, is competing not only with other companies in America, but with companies all over the world. Is this a favourable or unfavourable outcome? It all depends on how you handle it. It is positive if you are the market leader (above the competition). It's negative, on the other hand, if you're being thrashed by outside rivals.
So how do you survive in this globalized economy?
The days of being a generalist are over
With increased competition and supply around the world, becoming a generalist is becoming increasingly difficult to succeed in a company or individual career path. Specialization does more than help you identify your brand; it also gives you a lot of experience in a specific area or business line, allowing you to benefit from economies of scale and lower learning curves.
As Corbett Barr pointed out, "Being a specialist requires discipline, which is difficult to come by for generalists. If you want to charge top rates, land coveted jobs, or build the next big thing, you'll need to be an expert in something or a few items "(https://Fizzle.co/sparkline/generalist ) What was his piece of advice?
"The magic occurs at the crossroads between the two." You'll be invincible if you can become an expert and a generalist at the same time. The irony is that if you become an expert in something, your generalist abilities become more important than ever. Your knowledge gets you a foot in the door. It increases your worth and opens doors for you.Once you land the opportunities, you can embrace your generalist nature all you want."
Allow yourself to be preoccupied with self-improvement.
Every line of business and career is undergoing dramatic changes, and those who are able to stay on top of these changes and quickly adapt to them will benefit. Social networking, content marketing, and other technologies have reshaped marketing, and to be a 21st-century marketer, you must be constantly studying, unlearning, and engaging with the latest trends in order to place your company and yourself as market leaders and industry experts.
"Change is your friend, not your foe; change is a brilliant opportunity to grow." -Simon T. Bailey
As we experience the changes in our environment, we see new opportunities to evolve, learn, and develop. Those that stay on top of the huge changes we see all around are the ones that benefit the most from the globalised economy.
Remember, you are not an island.
Collaboration is becoming more important as business processes become more complex. The fact that we see today is a community of experts working together to create a business empire and the next big breakthrough. A web designer, a marketer, a content expert, a social media marketing expert, a copywriter, analytics, and a search engine optimization (SEO) expert are all needed to create a successful online company.
There are several different types of expertise around the board, and business and personal success are more dependent on teamwork than competition. Choose a niche, become an expert in it, and collaborate with other experts to build a global empire.
Joshua Michelle Ross in a Forbes article commented: "The work supply chain is becoming longer. Getting any product or service to market involves a significantly greater number of individuals, organisations, locations, and processes than in the past; a bewildering number of interfaces with people who, even within the same business, seem to speak a different dialect: finance, legal, HR, engineers, marketers, and so on. They are very independent in their perspectives and language about the world, but they are completely reliant on each other to get things done. The more moving parts that must be used to complete a task, the greater the risk of uncertainty, rework, variation, and other inefficiencies. The only known remedy is structured communication (aka collaboration) across the supply chain." ( https://www.forbes.com/sites/oreillymedia/2011/06/13/collaboration-rules-five-reasons-why-collaboration-matters-now-more-than-ever/#7fa4483924c1 )
